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Digital Media Specialist I

Company: Windstream
Location: Lincoln
Posted on: April 9, 2021

Job Description:

Description Windstream is considered an essential business and we are HIRING NOW. As our company responds to COVID-19, the safety and well-being of our employees, customers, partners and communities is our top priority. The Social Media Specialist (SMS) will be the primary coordinator of sales activities via social media for the assigned reps in the internal consumer direct channel. The SMS will insure the social media accounts of the individual reps is fresh, up to date, contains corp approved content and appears to be active during business hours. The SMS will work with the individual reps and marketing to build, boost, and monitor sales and localized content. The SMS will work with the Consultant - Field Operations to coordinate in market activities (network investment opportunities, upcoming sponsorships and events, consumer awareness campaigns), ensure digital content matches our localized marketing investment, and helps to build the Kinetic Brand as well as promotes the local sales rep as the Brand Ambassador for Kinetic in their assigned markets. The SMS will have a working knowledge of Facebook, Twitter, Instagram, and other social media platforms emerging which may give Kinetic and the Kinetic Rep the market edge in adding new customers to the network. The SMS will oversee and implement an aggressive email campaign strategy through programs like MailChimp to reach out to customers of the individual reps for quality assurance and referral purposes. The SMS will also analyze and make suggestions on how to best optimize our local presence from a social media perspective. Your time will be broken down as follows: What You'll Do?

  • Manage, update, monitor the social media accounts of field reps in the assigned markets
  • Coordinate and curate localized content from the Consultant - Field Operations and the local market rep to build brand awareness and establish the local rep as the primary brand ambassador in the assigned market area.
  • In coordination with the Manger of Consumer Direct Sales, design, implement, and coordinate a continual email campaign for new customers to ensure quality assurance and obtaining referral opportunities. Additionally, implementing a email strategy to reach out to customers that have cancelled orders to attempt to save the order.
  • Other related duties as assigned.
    QualificationsQualifications Do you Have? Specialized Knowledge , Skills or Abilities
    • Knowledge in understanding and manipulating social media algorithms.
    • Knowledge in developing social media gorilla marketing campaigns.
    • Knowledge in curating and developing project specific content. Professional Certification Experience
      • Experience in understanding and manipulating social media algorithms.
      • Experience in developing social media gorilla marketing campaigns.
      • Experience in curating and developing project specific content. Minimum Requirements: College degree and 0-3 years professional level experience; or 5 years professional level related experience; or an equivalent combination of education and professional level related experience required. Our Benefits:
        • Medical, Dental, Vision Insurance Plans
        • 401K Plan
        • Health & Flexible Savings Account
        • Life and AD&D, Spousal Life, Child Life Insurance Plans
        • Educational Assistance Plan Job Category: SalesLocations: US-Nebraska-Lincoln\
          EEO Statement:
          Windstream is an equal opportunity employer. At Windstream, we celebrate the authenticity and uniqueness of our people and their ideas. All qualified applicants will receive consideration for employment without regard to race, color, religion, national: origin, gender, sexual orientation, gender identity, age, disability and veteran status. The diverse voices of our employees fuel our innovation and our inclusive culture. Employment at Windstream is subject to post offer, pre-employment drug testing.

Keywords: Windstream, Lincoln , Digital Media Specialist I, Advertising , Lincoln, Nebraska

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